Apple: the competing Netflix platform would be announced in March


Apple would be in the final stretch to launch a competitor Netflix and a new service for the press.
Apple TV
While Netflix has just celebrated its 5 million subscribers in France, serious competition is on the horizon. If we often talk about Disney + or Salto, we must remember that Apple also has ambitions in the field.
According to the often very well informed Anousha Sakoui and Mark Gurman for Bloomberg, the firm would even be ready to take action in the coming weeks.
Launch scheduled in April
According to the site, Apple would be ready to unveil a subscription video-on-demand service (SVOD) in March, with a subscription service to the press. An idea that seems very credible when Tim Cook promised at the beginning of the year the arrival of new "important" services in 2019.
An event is expected more specifically on March 25 to which Apple would invite big names in Hollywood: Jennifer Aniston, Reese Witherspoon, Jennifer Garner and the director JJ Abrams, among others. The Buzzfeed website also talks about an event on March 25, but for the launch of the service dedicated to the press, a paid extension of Apple News.
The commercialization of the service would be scheduled for the month of April, or the beginning of May, according to CNBC.
A service expected at the turning point
With Apple Music, the brand has shown that it can arrive late on a market and still win the bet. The service compatibility today more than 50 million subscribers.
As for music, Apple could use its history with iTunes to his advantage. The firm already has distribution agreements with many rights holders, and iTunes is one of the leading platforms when it comes to buying dematerialized movies or series.
It will be interesting to see if Apple will offer its service on other devices than his, including Android smartphones, as the firm has done with Apple Music. Could the video service be released on Android TV?
To learn more about Apple's new service, feel free to check out Numerama's excellent record on the subject.
    
    
        
    
    

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